Your mission is doing the work. Video helps people feel it.
Fundraising, impact and event video for Greensboro and Triad nonprofits. Real people and real moments, built around the ask your organization needs to make.
- Worked with
- American Heart Association, Launch Greensboro, Out of the Garden Project
- Built around
- Your campaign and its ask
- Gala recap
- Within a week of the event
- Based in
- Greensboro, NC
Statistics tell. Stories move.
Statistics tell donors what your nonprofit does. Stories make them care about it.
There is a difference between a donor who writes a check because they were asked and a donor who gives because they felt the impact of your work. Video is the most direct path to the second kind.
What we make for nonprofits.
Fundraising campaign video. Built around one campaign's goal and its ask, for email, social, the donation page and live events.
Impact and annual report video. A face for the numbers, so donors and board members see what their support made possible.
Gala and event video. A recap within a week, plus the interviews that open next year's gala.
Volunteer recruiting video. What a day looks like, who volunteers help, and why it is worth their time.
Donor thank you video. A personal message from leadership or the people you serve. We can film a batch in an afternoon.
Grant support video. A short, clear look at your program and its outcomes to sit beside a written proposal.
Every dollar has to earn its keep.
We have worked with enough nonprofits to know production money has to justify itself. That is why we start with strategy: where video will do the most work for your organization, whether that is online giving, board presentations, or awareness in the community.
Then one shoot day produces the main piece and the shorter cuts, so you are not paying for a new shoot every time you need something to post. Here are five ways nonprofits use video to raise more money.
Who we have worked with.
The American Heart Association, Launch Greensboro, Go.Greensboro, Out of the Garden Project, Scouting America, LeRue Run, the NC Korean Festival, and Yalik's African American Art and Cultural Movement.
Most of it in Greensboro and the Triad, and all of it built on real people rather than scripts. For galas and fundraisers, see how we approach event video.
Short version.
- Stories move donors in a way statistics cannot.
- Every video starts with the ask it needs to support.
- One shoot day covers the main piece and the cuts you post all year.
- Proof: the American Heart Association, Launch Greensboro, Out of the Garden Project.
Questions we get asked.
Do you work with small nonprofits?
Yes. We start with where video will do the most work for your organization and build the plan around what you can invest.
Can you film at our gala?
Yes. We film the event and short interviews with donors, speakers and the people you serve, so the footage works for next year too.
How soon is a gala recap ready?
Within a week of the event.
Can video help a grant application?
Some funders accept or encourage video. A short, clear piece on your program, its outcomes and the need can strengthen a written proposal.
Plain answers, before you call.
Nonprofit fundraisingFive ways nonprofits use video to increase donations
Campaign, impact, event, thank you and program explainer videos. Five formats nonprofits use to raise more, and which one to start with if you pick one.
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Being on cameraWho should be on camera in your company video?
Why the owner is not always the right person, who buyers actually find credible, and how to pick without hurting anyone's feelings.
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Getting more from a videoWhat happens after the video is delivered
Most companies use about ten percent of what they paid for. What to do with a finished video so the shoot day keeps paying off.
Read →Tell us what the video needs to do.
Dylan Smith is the owner of With A Twist Media in Greensboro, NC. He has been making documentary style video for manufacturers and construction companies across the Triad since 2019.